{"product_id":"sales-playbook-template","title":"Spokes GTM Playbook","description":"\u003cp\u003eIt takes teamwork to grow and scale revenue.  Coordinate your Marketing, Sales, and CX teams by using the Spokes Playbook to:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eClearly define each stage of the sales process\u003c\/li\u003e\n\u003cli\u003eCreate focus by describing work to be done and by whom at each stage\u003c\/li\u003e\n\u003cli\u003eSet objective handoff criteria between teams (ie MQL \u0026lt;\u0026gt; SQL \u0026lt;\u0026gt; SQO)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe Playbook is built on a typical sales process. It's seeded with MEDDIC terms, but can be easily adapted to any sales process or methodology. \u003c\/p\u003e\n\u003cp\u003eStarting with this template saves day of work.  Once customized \u0026amp; launched, the Spokes Playbook has proven to:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePlug leaks in the Sales funnel \u0026amp; uncover Expansion opportunities\u003c\/li\u003e\n\u003cli\u003eBoost collaboration between Marketing, SDRs and Sales\u003c\/li\u003e\n\u003cli\u003eProvide a 'cheat sheet' to accelerate enablement \u0026amp; onboarding \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eMost importantly, the Playbook frames how Marketing, Sales \u0026amp; CX work together; helps identify opportunities; and uncovers challenges so that your leadership team can prioritize resources for growth.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePurchase is good for unlimited downloads for 1 year. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eIf you're interested help developing and launching a Playbook for your business, \u003ca href=\"https:\/\/calendly.com\/rustyvonwaldburg\/spokes-group-consult\" target=\"_blank\"\u003elet's talk\u003c\/a\u003e.\u003c\/p\u003e","brand":"Spokes Group","offers":[{"title":"Default Title","offer_id":45255108755732,"sku":"SPOKES-PLAYBOOK","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/1775\/1572\/files\/GTMPlaybookFlyer.png?v=1686549109","url":"https:\/\/shop.spokesgroup.co\/products\/sales-playbook-template","provider":"Spokes Group","version":"1.0","type":"link"}